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IPD and ABB announce strategic partnership

ABB has appointed IPD as its preferred distributor in Australia for low voltage power distribution and control products to the electrical wholesale market. The partnership officially commences on September 1, 2020.

IPD has more than 60 years of experience servicing wholesalers, contractors, switchboard manufacturers, OEMs and utility customers in Australia. ABB’s wholesaler customers will benefit from IPDs large-scale distribution network, which provides greater availability and accessibility to the products customers need, when they need them.

The agreement also specifies that IPD will support ABB with customised distribution boards using ABB components. ABB will continue to support customers and facilitate their needs through IPD to provide the boards to customer requirements.

According to Michael Sainsbury, chief executive officer, IPD; “ABB is a world leading manufacturer of products and solutions for the electrical market. We are proud to be partnering with them to further support the wholesale channel in Australia.

“This initiative will enable IPD to combine the world-class products and solutions of ABB, with IPD’s best-in-class pre- and post-sales support and inventory commitment, to ensure our customers enjoy a fantastic experience when procuring equipment for their needs.”

For more information visit www.ipd.com.au

Photo caption: (Left to right) David Sullivan, division manager – electrification products, ABB Australia Pty Limited and Michael Sainsbury, CEO, IPD Group Ltd.

Media enquiries

For further information or images please contact: Roberta Marcroft and Michaela Carnevale, Write Away Communication + Events
Ph: 02 9978 1400, Email: [email protected][email protected]

About IPD

IPD Group is a privately-owned, Australian company with a national footprint servicing the electrical industry. It has been marketing quality global brands including GE, Socomec, DEHN and Elsteel for more than 65 years. GE has been our primary vendor since the mid 1980’s starting with such brands as Vynckier & Unilec focusing on low voltage switchgear & control equipment. www.ipd.com.au

About ABB

ABB is a leading global technology company that energises the transformation of society and industry to achieve a more productive, sustainable future. By connecting software to its electrification, robotics, automation and motion portfolio, ABB pushes the boundaries of technology to drive performance to new levels. With a history of excellence stretching back more than 130 years, ABB’s success is driven by about 110,000 talented employees in over 100 countries. www.abb.com

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